Keyword research is the process of analyzing and finding search terms that people enter into search engines with the objective of using that data for a specific purpose. It provides valuable insight into the queries that your target audience is actually searching on Google.
SEO Keyword Research Tool Free
Keyword research tells you what topics people care about and assuming you use the right SEO tool, how popular those topics actually are among your audience. If you Google for a list of SEO tools you will find out that there are almost 100 options on the market and all of them differ in features, sources of data, amounts, and prices. But which of them do you really need and do is there a way out.
How to Research Keywords for Your SEO Strategy
The steps below are the steps on how to research keywords for your SEO strategy:
- Make a list of important and relevant topics based on what you know about your business.
- Fill in those topic buckets with keywords.
- Understand how intent affects keyword research and analyze accordingly.
- Research-related search terms.
- Use keyword research tools to your advantage.
The Best Keyword Research Tool for SEO
The best keyword research tools for SEO are right here:
- SEMrush.
- AnswerThePublic.
- Ubbersuggest.
- Ahrefs.
- Google keyword planner.
- Long-tail pro.
- Serpstat.
- SpyFU.
These are some of the best keyword research tools for SEO.
Where to Find Free Keywords for SEO
Each of the keyword research tools listed below fits a specific keyword research task and does the job no worse than their paid alternatives:
Rank Tracker
In other to find the amplest list of keyword variations and analyze their SEO profitability you can use the rank tracker. Your best SEO keywords are often not very obvious; to find real keyword gems you need to dig out all the possible variations from multiple data sources.
Google Search Console
The Google search console is there for you to discover traffic growth opportunities for your current keywords. It is a place to analyze your current SEO keywords with their average Google positions, CTRs, and impressions. Looking through research data is a great way to find unexpected SEO shortcuts.
Google Ads Keywords Planner
The Google Ads keywords planner is there for you to decide which keywords to target with SEO and PPC. The tool shows you keyword suggestions, search volumes, cost-per-click data, advertiser competition, and seasonal traffic fluctuations all in one place.
AnswerThePublic
AnswerThePublic is there to find keyword suggestions through popular questions for featured answers and voice search optimization. With Google’s ability to better understand natural language and searchers got used to phrasing their queries as questions rather than separate words. Making your content to answer the exact questions is one of the key aspects of your keyword research success.
